It is highly important to create viewer personas in order to create an adept content that is going to put positive impact on the viewer. If you wish to then you need to make sure that you are looking into the elements which your viewers are going to prefer inclining towards and those that don’t interest them. This will help you gain a higher traffic and make a name for your site. Which will boost your content and help it gain visibility. Do you think its important to create viewer personas, if yes then how do you think its helpful?